Guys like Travis Rice certainly will have fun with the new Bluetooth Winter Sports Helmet. 

This new helmet has Bluetooth built in which allows you to connect your iPod up to it to listen to music wirelessly. It has 2 built-in speakers which fit over your ears. On the iPod (or other music source) side you attach a Bluetooth transmitter to the headphone socket and hit play, ensuring no audio wires will impede your mobility. Once all connected up you are good to go. The shell is made from an injection-molded ABS and a polycarbonat with an EPS foam liner.

The helmet costs around £220